March Luncheon Meeting

Crisis Communications: Why it matters to you

Why do you need a crisis management and communications plan for your company or your client?

• Do you really want to handle an emergency on the fly?
• Do you know what resources are available to help you?
• Do you have established relationships to ensure you get accurate information internally?

Learn tips on how to develop a plan, the importance of having a trusted one-voice policy and how all your proactive preparation can lead to a position of respect and support for you and your team during a crisis – and beyond.

Presenter is Vicki Moreland, Department Director – Public Affairs, Lee County Port Authority, Southwest Florida International Airport

About the Presenter:
Victoria B. Moreland joined the Lee County Port Authority as the department director of public affairs in May 2007. The public affairs department is responsible for the promotion of Southwest Florida International Airport and Page Field though media relations and public information/marketing communications including special events, community relations and customer service programs, corporate citizenship and employee communications. The department also handles the airport Art in Flight program, oversees the production of advertising and promotional materials as well as maintains the airport’s website and social media efforts.
Moreland is a member of the Southwest Florida Chapter of the Florida Public Relations Association where she served on the board as treasurer from 2007-2009 and has been the chair of the Local Image Awards since 2010. Moreland was awarded the 2010 Chapter Member of the Year for her work and contribution to the Southwest Florida Chapter. In addition, she is a member of the American Association of Airport Executives.