Florida NEXT Foundation President Ned Pope will serve as speaker for the next monthly luncheon meeting of the Florida Public Relations Association (FPRA) Southwest Florida Chapter, from 11:30 a.m. to 1 p.m. on Tuesday, Nov. 4 at Florida SouthWestern State College. Pope will discuss how the Florida NEXT Foundation is mobilizing our next generation to claim active leadership roles in business and the community.

The four wildly different generations represented in the workforce today communicate in diverse ways, presenting a Petri dish for the most basic PR challenges. The Silent Generation/Traditionalists (born before 1946), Baby Boomers (1946-1964), Generation X (1965-1979) and Generation Y/Millennials (1980-2000) grew up in different times, have wide-ranging value sets and often-conflicting communication styles.

A Gen-Xer himself, Pope will present observations and solutions for communicating with each generation based on how its members want to receive, process and use the information. Attendees will be excited to learn how the Tampa-based non-profit NEXT Foundation has focused on this area of social science in its mission to empower young people, entrepreneurs and small businesses to enhance Florida’s economy and quality of life.

The cost for attending the meeting, which will take place in room AA-177 (Nursing Building—visit www.fsw.edu for campus map), is $25 for members, $30 for nonmembers and $15 for students. Sponsorship opportunities are also available. For more information visit www.fpraswfl.org.

About the Florida Public Relations Association

The Florida Public Relations Association is dedicated to developing public relations practitioners who, through ethical and standardized practices, enhance the public relations profession in Florida. For more information on the Southwest Florida Chapter of the Florida Public Relations Association, visit http://www.fpraswfl.org.