Carla Ulakovic and Kathleen Taylor addressing social media.

What is it? Connectivity and relationship building online.
It’s impossible to be on every site! Now there are organizing applications like Friend Feed.

Fourth most popular activities on the internet are social networking and blogging. (Higher than emailing!)

30% of the global population is now registered on FaceBook.

Where to begin?
Assess your needs
Research the site
Establish and protect
Know your limits

There are faux pas – most importantly make it a relationship. Have a conversation, don’t just push your agenda.

Q. How can nonprofits use social media for fundraising?
More for sharing information about events, causes, not actually raising money through the social media site.

As a nonprofit, make sure you are ALLOWED by your national organization to do so!