April is APR Month, celebrating our Accreditation in Public Relations (APR) members. Throughout the month, our members shared powerful testimonials on the leadership, credibility and professional growth that come with earning the prestigious accreditation.
Achieving your Accreditation in Public Relations (APR) signifies your dedication to the field of public relations, establishes you as a capable and accomplished PR leader, offers you a chance to push your own boundaries, and grants you a professional credential that holds significance for both your current and prospective employers.
Learn more about the benefits of accreditation
Thank you to our accredited members for sharing their insights on the value of the APR!
“The investment of time, dedication and perseverance I put into receiving my Accreditation in Public Relations is priceless! Strengthening and advancing my knowledge and skills in public relations has given me the tools I need to be a strategic public relations professional.” – Shannon Williamson, APR, Public Relations Supervisor, Lee County Electric Cooperative (LCEC)
“I am proud to have received my Accreditation in Public Relations. The knowledge I obtained during the process have proven to be invaluable assets in my professional journey, enabling me to navigate the complexities of the PR landscape with confidence and achieve successful outcomes.” – Caitlyn Anderson, APR, Communication Strategist, National Policing Institute
“Having the APR designation positions me as a leader in the organization(s) that I represent and reflects my personal and professional commitment to the industry and its values.” – Trish Robertson, APR, CPRC, Public Relations Officer, Collier County Supervisor of Elections
“Pursuing and obtaining my APR buoyed my confidence as a strategic communications professional. The APR process was challenging but well worth the effort. It solidified my understanding of the science of public relations and its ability to show a return on investment.” – Kali Kaye, APR, Internal Communication Supervisor, Lee Health
“Earning Accreditation in Public Relations was a pivotal step in my professional growth. It significantly deepened my expertise in strategic communications and elevated my grasp of best practices in the field. The rigorous process pushed me to reexamine my understanding of public relations, broadened my capabilities, and refined the way I approach communication. As a result, I’m able to serve the City of Sanibel with greater purpose and effectiveness.” – Eric Jackson, APR, Public Information Officer, City of Sanibel
“I pursued the Accreditation in Public Relations to help me think more strategically and contribute at a higher level in my role. Throughout the process, I developed the competencies needed to evolve from a tactician to a strategist. Now, I’ve gained the confidence I need to provide sound counsel at the leadership table and feel better equipped to serve the residents of Charlotte County.“ – Stu Gooden, APR, Public Relations Manager, Charlotte County Board of County Commissioners
“Earning my APR affirmed my commitment to ethical, research-driven strategy and elevated my ability to lead with confidence, clarity, and credibility. It’s a powerful credential that sharpens critical thinking and drives measurable results. It has also led me to greater partnerships with businesses, target audiences and media.” – Yliana Vilella, APR, Public Relations Manager, Next Level Builders of SWFL