The Southwest Florida Chapter of the Florida Public Relations Association (FPRA), is pleased to announce David Essel will be a presenter at the 22nd annual PR University seminar to be held Friday, Oct. 10 from 8 a.m. to 3:30 p.m. at the Holiday Inn Fort Myers Airport located at 9931 Interstate Commerce Drive in Fort Myers.

David Essel, M.S. is an author, national radio and television host, master life, business and relationship coach, adjunct professor, all faiths minister, addiction recovery coach and international motivational speaker. His mission is to inspire others to reach their own exceptional potential in their business and personal life. Essel’s professional presentations on how to lead a passionate and inspiring life have drawn rave reviews from corporations such as Chico’s, Nestlé and Boeing, media outlets such as FOX and Premiere/Clear Channel Radio, as well as nonprofit organizations like the March of Dimes and Unity Church. David Essel offers coaching and group sessions via phone to anywhere in the world. His national radio show of 23 years, “David Essel Alive!,” is heard on iHeart Radio every Saturday from 6 to 9 p.m. EST. For more information about David Essel, call 941-266-7676 or visit  www.davidessel.com.

“We are honored to have David offer his expertise and guidance in the area of focus and motivation to our group of local professional, as he encourages all to strive in being the best you can be,” said Angeli Chin, PRU event co-chair.

Open to the public, the PR University seminar was developed for local association members and public relations professionals to obtain valuable information about public relations and marketing while learning more about current trends in the field from expert leaders. This year’s theme, “Climbing the PR Ladder,” focuses on developing and enhancing skills in public relations and marketing, as guest speakers offer their expertise in strategic planning, social media and engagement, conflict management, diversity, focus and motivation, and more.

Registration check-in and a continental breakfast will begin at 7:30 am followed by each speaker’s 45-minute presentation and a networking opportunity starting at 8 am. Lunch and refreshments will also be served.

Early registration for the event is $70 for FPRA and Public Relations Society of America members (PRSA) and $95 for nonmembers if registered by Sept. 10. Registration is now open at https://www.fpraswfl.org/event-registration. Prices will increase to $95 for FPRA and PRSA members and $125 for nonmembers after Sept. 10. All students will be $35 each.

Anyone attending an FPRA or PRSA luncheon prior to the PRU seminar may enter into a raffle drawing for free entrance to the event. Raffle tickets are $5 each.

This year’s presenting sponsors are Holiday Inn Airport and InTech Printing. Sponsorship opportunities for the event are now available from $250 to $1,000. Student sponsorships will also be available for $35 each for those interested in sponsoring a student to partake in the full-day seminar. For more information or to become a sponsor, contact co-chairs Angeli Chin at 239-313-3995 or angeli.chin@me.com, or Kylee Pitts at 239-293-1110 or kyleeap@gmail.com.

The Florida Public Relations Association was founded in 1938 and is the oldest public relations organization in the United States. FPRA is dedicated to developing public relations practitioners who, through ethical and standardized practices, enhance the public relations profession in Florida. The Southwest Florida Chapter of FPRA is dedicated to programs and activities for public relations professionals in Lee, Collier, Charlotte, Hendry and Glades counties. For additional information, please visit the Southwest Florida Chapter of FPRA website at www.fpraswfl.org or Like Us on Facebook at www.facebook.com/FPRASWFL.