Join FPRA SWFL for our November seminar, Hope in a Hurry: Campaign Development When You Don’t Have Time to Wait.
Friday, November 13, 2026
9:30 – 11:00 a.m.
- Program from 9:30 – 10:30 a.m.
- Optional tour from 10:30 – 11:00 a.m.
WGCU Public Media: 11000 FGCU Blvd S, Fort Myers, FL 33965
Speaker: Corey S. Lewis, WGCU Public Media General Manager
How WGCU Turned an Urgent Challenge Into a Successful Campaign
When federal funding cuts slashed the operating budget of public radio affiliates nationwide, Southwest Florida’s WGCU had to quickly develop a from-scratch dynamic donor campaign essentially overnight. Through quick planning and effective communications and messaging, WGCU executed this development campaign in just a few weeks, raising a huge majority of its operating budget and allowing the organization to continue to bring national programming and local news coverage to the region.
In this seminar, learn how to use campaign best practices even in a time crunch; how understanding an audience turns into content that resonates; and how to keep calm in the face of unexpected comms pivots.
Who Should Attend?
- Nonprofit and development professionals responsible for fundraising campaigns.
- Small businesses looking to grow their customer engagement quickly, using readily available tactics.
- Comms professionals who want to hear the details of an extremely successful campaign case study executed in a hurry.
- Students interested in nonprofit communications.
Event Details
The program will begin promptly at 9:40 a.m. Coffee and light breakfast refreshments will be served during this morning seminar.
Following the program, attendees are invited to join an optional tour of the WGCU Public Media office from 10:30 to 11 a.m.
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November Seminar
November 13, 2026
9:30 am - 11:00 am
WGCU Public Media