Are you hearing the buzz and wondering how to get your organization or clients in front of the media? Take your PR game to an Olympic level at the 2024 Media Breakfast: Going for Gold, presented by the Florida Public Relations Association’s Southwest Florida Chapter from 8:30 to 11:30 a.m. on Thursday, July 18 at the Embassy Suites by Hilton Fort Myers Estero.

Media Breakfast is an annual event tailored to public relations professionals and business owners aiming to achieve Olympic success by deepening their understanding of the ever-evolving media industry. This year’s event will dive into the national and local media landscape, highlighting valuable insights and tips for effectively pitching, engaging and building relationships with media of all levels.

During this informative half-day session, attendees will have an opportunity to engage with a diverse panel of top media experts spanning national and local media, national business brands and beyond. Enjoy a breakfast buffet and networking with local marketing, PR and business professionals.

Join the winners’ circle and register now to secure your spot at this gold-medal, informative event!

The Gold Medal Panel:

  • Kerry Sanders, former NBC Miami-based correspondent for 30+ years, contributing regularly to “NBC Nightly News with Lester Holt,” “Today” and MSNBC. He also has more than 40 years of experience providing in-the-field reports during hurricanes.
  • Dan Shepherd, a CBS News Producer with 30+ years in local and national network news. From covering hurricanes to inspiring stories, Dan brings a wealth of experience and passion for storytelling.
  • Jennifer Thomas, founder and CEO of FSR Ventures and Beauty Results PR. With 30 years of experience, Jennifer excels in connecting media and clients across various industries, including beauty, health, wellness and finance. Her impressive portfolio includes securing placements in top media outlets such as The Today Show, Forbes, Vogue, CNN and more. Her diverse background includes serving in public affairs for the Air National Guard and completing an active-duty tour at the Pentagon.
  • Lois Thome, the trusted anchor of WINK News in Southwest Florida for over 30 years.
  • Michael Braun, managing editor for WGCU Public Media! With over 40 years of experience, Michael has a rich background as an editor, breaking news reporter and page designer. His career spans notable roles at The News-Press, Naples Daily News, The Vindicator and the Lisbon Morning Journal.
  • Alan Zagier, an award-winning journalist, storyteller and public relations manager at Priority Marketing. With over 20 years in journalism, including a decade with The Associated Press, Alan brings extensive experience to the table.

Who should attend?

  • PR and marketing professionals who are interested in staying at the forefront of industry trends and expanding their knowledge of media relations.
  • New and seasoned practitioners looking for valuable insights to enhance your strategic approach and expand to the national level.
  • Business owners and leaders interested in expanding media expertise.
  • PR professionals seeking new social connections.

Event Sponsor

Sponsoring the event offers visibility to a captive audience of industry professionals and media representatives, fostering valuable relationships and business opportunities. Your brand will be prominently featured in event materials, increasing your visibility among industry peers. Supporting the Media Breakfast demonstrates your commitment to community and professional development, enhancing your brand’s reputation within the industry. Please contact to secure your sponsorship today!

Sponsorship Opportunities

Event Details

Date: Thursday, July 18
Time: 8:30 – 11:30 a.m.
Location: Embassy Suites by Hilton Fort Myers Estero

  • FPRA Member Registration: $60
  • Non Member Registration: $70
  • Student Registration: $35


Refunds for event registration fees must be requested in writing at least 3 business days in advance of the event to No refunds or credits will be granted after that time.

Details Price Qty
Early Bird - FPRA Member Registrationshow details + $50.00 USD   Expired
Early Bird - Non Member Registrationshow details + $60.00 USD   Expired
Early Bird - Student Registrationshow details + $25.00 USD   Expired
FPRA Member Registrationshow details + $60.00 USD  
Non Member Registrationshow details + $70.00 USD  
Student Registrationshow details + $35.00 USD  

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